A comprehensive property guide from WENET AG
The turn of the year is the perfect time to take stock - not only personally, but also financially. So why not use the start of the new year to realistically assess the value of your property? Whether as a basis for selling, buying or asset planning: a correctly determined market value protects against financial mistakes and creates transparency. In this guide, WENET AG shows you what really matters when determining market value, which methods are reputable and why professional expertise is crucial.
What is the market value of a property?
The Market value (also known as market value) is the price that a property would probably achieve under normal market conditions. This is based on the assumption that:
- Buyers and sellers act well informed
- there is no time pressure
- the property is publicly offered
- there are no exceptional circumstances
The market value is not a desired price and is not necessarily identical to the purchase price. Rather, it is a realistic, market-orientated guide value based on supply, demand and the objective characteristics of the property.
Why is a correct market value assessment so important?
An incorrect assessment of the market value can have considerable consequences:
- Too high a price: Long marketing period, price reductions, loss of confidence
- Too low price: Financial loss for the owner
- Miscalculations: for financing, taxes or investments
A realistically determined market value, on the other hand:
- increases sales opportunities
- Shortens the marketing time
- creates a solid basis for negotiation
- enables well-founded strategic decisions
Professional expertise is crucial, especially in the dynamic Swiss property market.
The three most important methods for determining market value
1. comparative value method (hedonic valuation)
The comparative value method is the most frequently used method for residential property. This involves comparing the property with similar properties that have actually been sold recently.
Among other things, the following are taken into account:
- Location and micro-location
- Living space and land area
- Year of construction and condition
- Number of rooms
- Equipment and modernisation
Suitable for: Single-family houses, condominiums
Advantage: close to the market, realistic, data-based
2. capitalised earnings value method
The income capitalisation approach does not focus on the property itself, but on its economic benefit. The market value is calculated from the sustainable rental income less costs, capitalised at a standard market interest rate.
The following are taken into account:
- Net rental income
- Maintenance and administration costs
- Vacancy risks
- Market interest rate and expected return
Suitable for: Apartment blocks, yield and investment properties
Advantage: Ideal for investors and capital investors
3. asset value method
The asset value method calculates the value of the property on the basis of the production costs. The replacement value of the building is determined, depreciated according to age and supplemented with the land value.
This method is usually used when:
- hardly any comparable objects exist
- the property is very individual
Suitable for: Special properties, collector's items
Advantage: Independent of short-term market fluctuations
Which factors have a particularly strong influence on market value?
The market value is the result of many individual aspects. The most important of these include
- Location: Infrastructure, transport links, schools, shopping facilities and the surrounding area have a direct impact on the value.
- Condition and maintenance: Modernised properties achieve higher prices than properties in need of renovation. Energy standards are becoming increasingly important.
- Market situation: Supply and demand, interest rates and economic conditions can have a significant impact on market value.
- Object properties: Floor plan, orientation, view, balcony, garden, parking space or lift - details often make the difference.
Online valuation vs. professional market valuation
Online assessment tools offer a quick initial orientation. However, they are based on average values and cannot take sufficient account of individual characteristics.
One Professional valuation by property experts goes much further:
- Regional market knowledge
- Current transaction data
- objective assessment
- personal inspection
- Realistic pricing strategy
A well-founded valuation is essential, especially if you intend to sell or if you have large assets.
Why WENET AG is the right partner
As an experienced property company, WENET AG combines market knowledge, data analysis and personal advice. Every property is unique - and its valuation should be just as individual.
Our strengths:
- Precise market analyses
- Transparent evaluation procedures
- Realistic price recommendations
- Personalised support
- sound basis for decision-making
Conclusion: Calculate market value correctly - with a system and expertise
Calculating the market value is not an estimate, but a structured analysis. Those who rely on sound methods and professional support achieve better results - both financially and strategically.
Whether selling, buying or asset planning: a correctly determined market value is the key to success - and the ideal start to the new year to put your property strategy on a solid footing.
